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My Name is Lane Howard, I am a Rochester based artist. Growing up I often found myself with paper and pencil looking for new ways to feed my creativity. After completing high school, I attended Finger Lakes Community College and earned an associates degree in graphic design. Building upon that foundation, I then transferred to the University at Buffalo where I obtained my BA in design. After college and a brief stint in Arizona I find my self back in Rochester, NY as a freelance graphic designer
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Whether it's a logo, merch design, or marketing campaign, I enjoy tackling new design challenges and finding solutions that both meet my clients' needs and stand out from the competition. I believe that a strong design foundation and understanding of core principles such as typography, balance, color theory, and composition are essential to creating visually stunning and effective designs.
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When I'm not designing, you can find me playing a round of disc golf playing some pickup basketball or fishing. I also enjoy woodworking and the creativity and patience that comes along with it.